Essence Urbaniced Highlighter


Essence Cosmetics is one of my favorite makeup brands. Their products are effective, supper affordable and easily available in Riyadh. When I saw a purplish shimmery highlighter in their new collection called Urbaniced, I immediately picked it up. I thought it will be something new. It’s new alright but even though it’s inexpensive, it’s a waste of money.

Urbaniced is made for teens. It’s not for me, yes haha, but I was drawn to the graffiti-like typography in their packaging. It’s reminiscent of skate parks, basketball court, and chill out zones. It’s for that laid-back teenager in all of us (even though technically, I wasn’t a sporty teen, haha!). The Urbaniced collection makeup can be used to conquer these “places to be.” Apart from this highlighter, the collection includes street-style eyeshadows, blush, eyeliner, and lip creams.

It's purplish in the pan. Just looks light pink here. Hehe.
It’s purplish in the pan. Just looks light pink here. Hehe.

The Street-Style Highlighter looks cool and adorable in the pan. It has a slight shimmer that is not too sparkly. However, when I swatched it at the back of my palm, it barely registered. There’s no gorgeous shimmer there at all. It’s also powdery and the fallout is too much. It’s not the kind of highlighter that will make my cheekbones glow. It just doesn’t have enough oomph. Even the purple tint that I saw in the pan doesn’t show up. Even for a teeny tiny bit. Don’t waste your time on this highlighter, teens!

Product Name: Urbaniced Street-Style Highlighter

Brand Name: Essence Cosmetics

Price: SR 16

Where To Buy: Whites Pharmacy

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